Mobile-First Infographic Production
Mobile-First Infographic Production — Designing a Scalable Editorial Workflow
How a custom no-code tool reduced production time by 90% and won a European Newspaper Award.
Context
As mobile consumption increased, traditional infographic workflows at Handelsblattbecame inefficient. Designers lacked coding skills, and developers lacked bandwidth for daily updates. The challenge: Enable daily, mobile-optimized infographic production without coding skills, without increased time, and without compromising quality.
The Solution
Product Ownership: I acted as Product Owner, conceptualizing and defining the technical specifications for a custom mobile-first internal tool.
- Specs: A no-code interface enabling designers to export responsive, interactive HTML dossiers directly.
- Workflow: Designed a system enabling daily output under extreme deadline pressure.
- Collaboration: Translated creative requirements into technical specs for engineering partners to build.

Impact
- Speed: Production time reduced from 2 days to 2.5 hours per dossier.
- Autonomy: The design team gained full independence from developers for daily output.
- Recognition: Won the European Newspaper Award for Best Digital Innovation

Why This Matters
Sustainability in design is often operational.
Better systems reduce stress, waste, and friction—allowing creativity to thrive under pressure.

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